Alchemy was established in England over 40 years ago (1977) and is the best and only recognised worldwide brand name in Gothic, fantasy and alternative cultures.
Alchemy Licensing was formed around 2002 to manage the increasingly high demand for the Alchemy brand and artwork. The seeds of our licensing were beginning to be sewn back in the early 80’s with a t-shirt license issued to a London company actually owned by one of the UK’s leading pop groups.
Since then demand has increased for both the Alchemy brand and product worldwide.